{"id":15130,"date":"2024-04-23T11:27:38","date_gmt":"2024-04-23T09:27:38","guid":{"rendered":"https:\/\/gruppo-happy.it\/zero-the-revolution-in-seafood-packaging-for-2024\/"},"modified":"2024-09-16T11:27:58","modified_gmt":"2024-09-16T09:27:58","slug":"zero-the-revolution-in-seafood-packaging-for-2024","status":"publish","type":"post","link":"https:\/\/gruppo-happy.it\/en\/zero-the-revolution-in-seafood-packaging-for-2024\/","title":{"rendered":"ZERO: The Revolution in Seafood Packaging for 2024"},"content":{"rendered":"\n<p><strong>For the second consecutive year, a Gruppo Happy product has won the prestigious Best Packaging 2024 award from the Italian Institute of Packaging, thanks to an innovative solution which promises to revolutionise the seafood sector: the ZERO crate made from r-XPS, containing up to 50% post-consumer recycled content.<\/strong><\/p>\n\n<p>The awards took place on the <strong>19th of April \u2013 during Milano Design Week<\/strong> \u2013 led by President <strong>Alessandra Fazio<\/strong>, with the competing products evaluated on the basis of accessibility, sustainability and innovation criteria.<\/p>\n\n<p>For years, seafood packaging has relied on traditional EPS (expanded polystyrene) crates.<\/p>\n\n<p>This material has always proven reliable in terms of guaranteeing optimum preservation of seafood products, thanks to its robustness and widespread adoption by the main fishing co-operatives in Italy and around Europe. More recently, however, EPS has been subject to criticism due to its alleged polluting qualities. <\/p>\n\n<p>Indeed, its tendency to crumble \u2013 particularly when mistreated \u2013 has led to the dispersion of micro- and macro-plastics in the seas.<br\/>Faced with this challenge,<br\/><strong>Gruppo Happy has developed an alternative solution which is sustainable and totally circular: ZERO, the crate made from XPS (extruded polystyrene).<\/strong><\/p>\n\n<p>The strength of this innovative material lies in the continuous extrusion production process, thanks to which it features a tough alveolar structure which, while it can break, does not disintegrate like traditional EPS (which is composed of compacted small particles).<\/p>\n\n<p><strong>ZERO also stands apart in terms of its versatility and sustainability.<\/strong><br\/>Composed of of die-cut sheets of extruded polystyrene, it allows storage space to be significantly reduced. This means that it is possible to transport the equivalent of ten assembled crates in a thickness of just 10-12 cm, allowing for significant reductions in transport and storage costs.<br\/>But the innovations don&#8217;t stop there! <\/p>\n\n<p>Once ZERO has performed its task, the crate can be reopened and sent for recycling, thus contributing to reductions in waste, and facilitating recovery operations.<\/p>\n\n<p>Moreover, <strong>thanks to the use of XPS containing up to 50% post-consumer recycled material, ZERO offers greater sustainability than traditional crates, helping reduce the environmental impact.<\/strong><\/p>\n\n<p>In conclusion, <strong>ZERO represents a turning point in the seafood packaging industry, offering an innovative, sustainable and highly efficient solution for current market needs.<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>For the second consecutive year, a Gruppo Happy product has won the prestigious Best Packaging 2024 award from the Italian Institute of Packaging, thanks to an innovative solution which promises to revolutionise the seafood sector: the ZERO crate made from r-XPS, containing up to 50% post-consumer recycled content. The awards took place on the 19th [&hellip;]<\/p>\n","protected":false},"author":127,"featured_media":14816,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[122],"tags":[],"class_list":["post-15130","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-premi-e-riconoscimenti-en"],"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/gruppo-happy.it\/en\/wp-json\/wp\/v2\/posts\/15130","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/gruppo-happy.it\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/gruppo-happy.it\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/gruppo-happy.it\/en\/wp-json\/wp\/v2\/users\/127"}],"replies":[{"embeddable":true,"href":"https:\/\/gruppo-happy.it\/en\/wp-json\/wp\/v2\/comments?post=15130"}],"version-history":[{"count":1,"href":"https:\/\/gruppo-happy.it\/en\/wp-json\/wp\/v2\/posts\/15130\/revisions"}],"predecessor-version":[{"id":15131,"href":"https:\/\/gruppo-happy.it\/en\/wp-json\/wp\/v2\/posts\/15130\/revisions\/15131"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/gruppo-happy.it\/en\/wp-json\/wp\/v2\/media\/14816"}],"wp:attachment":[{"href":"https:\/\/gruppo-happy.it\/en\/wp-json\/wp\/v2\/media?parent=15130"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/gruppo-happy.it\/en\/wp-json\/wp\/v2\/categories?post=15130"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/gruppo-happy.it\/en\/wp-json\/wp\/v2\/tags?post=15130"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}